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This section offers some useful articles on how schools and colleges can improve their online presence.

Effective Marketing and Digital Presence

inco education effective marketing digital presence

Finding cost-effective, high impact ways of marketing your school to parents (each year) can be notoriously difficult to manage and very time-consuming, taking school leaders outside of their natural comfort zone.

Parents and students expect schools to have a strong online presence and to communicate with them through social media channels

Parents (existing and prospective), students and other stakeholders within your learning community, now expect a more seamless, digital experience from schools.

From browsing your website and reading your topical blogs and premium content, to giving their opinions through social media channels like Facebook and Twitter, to filling out online forms, accessing online payment systems and downloading your prospectus, parents want to interact with you and to feel part of their child’s learning experience.

So how does a busy school or college like yours develop a winning marketing strategy that doesn’t cost the earth or take up lots of time?

The answer is simple. You work with a digital marketing partner like INCO Education.

We have over 20 years’ experience of school branding, developing and managing school websites, school mobile apps, social media management, as well as traditional prospectus design, photographic work and video production.” - INCO Education

All schools should have access to the marketing support and resources that they need – to deliver an education that children deserve

Our starting point is always to learn about your school values and existing marketing methods, and then to highlight ways of helping you to better connect, communicate and empower your learning community.

We can help you to strengthen your branding, design effectual websites, produce regular blog posts or develop a stronger social media presence, we have a wide range of marketing expertise in our toolbox.

Want to save time? Better spend your marketing budget? Develop your online presence and/or social media channels?

Feel free to contact us for quotes or any other general enquiries.

INCO Education has been a digital pioneer working with schools for over 2 decades. Our branding expertise, technical capabilities and passion for education marketing are respected by schools and organisations across the industry not only in the UK but across the World.

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